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An Insider's Guide to Puglia, Italy — Incredible Pasta, Beautiful Beach Towns, and Boutique Hotels Included

This sun-drenched southern region offers the best of Italy with fewer crowds — at least in the offseason.

Best Hotels and Resorts

Best things to do, best restaurants, what to buy in puglia, cities and areas to visit, best time to visit, how to get there, how to get around.

Michela Sieman/Travel + Leisure

Word is definitely out on Puglia, the long, narrow coastal region that forms the heel of Italy’s boot. No longer a hidden gem or best-kept secret, Puglia’s dramatic beaches, Baroque cities, and whitewashed trulli are splashed over many an Instagram feed. 

Yet compared to other regions of Italy, Puglia — pronounced pool-yah — still offers travelers the Italian vacation experiences they seek, while skipping much of the crowds and chaos of better-known destinations. “It’s definitely less-visited compared to iconic Italian regions like Tuscany and the Amalfi Coast,” says Madeline Jhawar, owner and custom travel planner with Italy Beyond the Obvious . “And Puglia really does have it all: fantastic food and wine, spectacular countryside and beach scenery, and a deep and fascinating history.”

Our guide highlights Puglia’s appealing mix of scenery, history, cuisine — and let’s not forget the agreeable weather most of the year — and maps out how to make the most of a trip to this sunny region. 

Top 5 Can’t Miss

• At a hotel like Le Alcove in Alberobello, you can sleep in a trullo, a cozy, cocoon-like conical dwelling.
• Sample orecchiette, Puglia’s signature ear-shaped pasta, at a traditional eatery like Osteria Le Arpie in Bari.
• Make like an Italian at the mare (sea) and head to a lido (beach club) like the chic Pettolecchia near Torre Canne.
• Buy Puglia’s prized olive oil directly from the source, at a family mill like L’Acropoli di Puglia in Martina Franca.
• Take in the Baroque architecture of Lecce and prepare to be overwhelmed by its exuberant facades, altarpieces, and piazzas.

Borgo Egnazia

The established go-to luxury spot in Puglia, Borgo Egnazia is a sprawling and impeccably curated compound that ranks among Travel + Leisure ’s best resorts in Italy . T+L travel advisor Keith Waldon , founder and director of Departure Lounge , praises the outstanding service, where “privacy is guaranteed,” as well as the setting between the sea and the Valle d’Itria. 

The six suites at this boutique hotel each occupy a whitewashed trulli, with cool stone floors, eclectic decor, and modern bathrooms. We love the almost mystical feeling of comfort these spaces convey, as well as the homemade breakfast and the location in the heart of Alberobello town, a UNESCO World Heritage Site.

Courtesy of Masseria Torre Maizza

Masseria Torre Maizza

A 2020 standout for best new hotels , Masseria Torre Maizza owes its polish to Rocco Forte — expect the brand’s unmatched service and serene, Olga Polizzi-designed interiors that seem to embody a cool breeze. Waldon says the feeling here is of “living in a real luxury masseria like at home, and it’s the only property with its own golf course.”

Palazzo Sant’Anna

Set in Lecce’s historic center, Palazzo Sant'Anna is curated to zen-like perfection. Puglia travel advisor Ylenia Sambati refers guests here for the light-filled suites, many with exposed stone and wood beams, as well as balconies. “Wake up to birds singing and a colorful and bountiful breakfast prepared with love by owner Beatrice and her team,” she says.

Take a cooking class.

Yes, cooking classes are ubiquitous in Italy, but the traditional cuisine of Puglia stands out, even in a country of great food. Waldon says to “take a pasta-focused cooking class in a local masseria with a mama” and go home with some new skills. Sambati likes the friendly vibe and easy instructions offered by Cook In Puglia in Lecce.

Michela Sieman/Travel + Leisure

Relax at a lido.

Beaches in Puglia can be crowded in the summertime. Escape the ruckus at a beach club, or lido , such as Pettolecchia Il Lido , a luxury spot between Bari and Brindisi. Lounge beds, linen-clad gazebos, Frette towels, and waiter service set this one apart in a sea of beach umbrellas.

For families, try a trullo.

The cone-shaped trulli of Puglia’s Itria Valley are certainly unique, and according to Cherrye Moore of My Bella Vita Travel , they’re a hit with kids. “Families should rent a trullo villa and use it as a base for day trips to Alberobello, Ostuni, Locorotondo, and Monopoli. Many have pools and outside areas where the kids can run around.”

Head to the sea.

Puglia’s Adriatic coast is dramatic, especially between Polignano a Mare and Monopoli, where clear waters lap undulating cliffs and flow into the occasional sea cave. Both Waldon and Moore recommend chartering a private boat ( Cataurora is a good choice), either for a sunset cruise or a half-day tour with stops for swimming and snorkeling. 

fabiomax/Getty Images

LaltroBaffo 

Puglia’s seafood is almost as famous as its orecchiette, and both Sambati and Waldon heartily recommend trying it at LaltroBaffo , an Otranto restaurant helmed by chef Cristina Conte, who, with her young, passionate team, turns out sophisticated takes on traditional Salento recipes.

Taverna della Gelosia

Sambati loves this rustic tavern in Ostuni’s old town. “It’s a bohemian, Salento-style trattoria serving local recipes that are lightly revisited.” Taverna della Gelosia is tucked away amid a jumble of alleys and stairways, which makes its vine-covered courtyard all the more romantic on a summer night.

Osteria Le Arpie

Handmade, ear-shaped orecchiette is the archetypal pasta of Puglia, and its production centers around Bari’s centro storico . Osteria Le Arpie is about as old-school as it gets, and its seasonal orecchiette con le cime di rapa (turnip greens) is Puglian comfort food epitomized. Also look for dishes served with pane di Altamura , Puglia’s heritage bread.

Michele Ursi/Getty Images

Leather Sandals

“Puglia is famous for leather sandals, which you can find everywhere in local shops,” says Waldon. Erredibi is a top choice for handmade, locally made products, and they have stores in Brindisi, Ostuni, Lecce, and Otranto.

Primitivo Wine 

“Puglia’s red primitivo wine, even when it’s just table wine quality, can stand up to reds from across the world,” says Moore. Combine some souvenir shopping with a winery tour and tasting at Masseria Li Veli , or just pop into a little grocery or enoteca to buy a few bottles to bring home.

“Ancient olive groves define the landscape of Puglia, and buying newly pressed EVOO straight from a producer is something special,” says Moore. “ Savoia offers well-organized tours and great oil, but don’t overlook smaller producers like L’Acropoli di Puglia in Martina Franca.”

“We always tell our travelers not to miss the incredible small city of Lecce ,” says Jhawar. “It’s referred to as the ‘Florence of the South’ because of its rich Baroque architecture.” Lecce’s soft limestone meant easy carving for 17th-century artisans and well, they went to town , as evidenced at Basilica di Santa Croce, the Basilica del Rosario, and the Duomo of Lecce.

Alberobello

“It's hard to recommend people skip a visit to the town of Alberobello, with its iconic trulli houses,” says Jhawar. But a lot of travelers have the same idea. “We always encourage our guests to combine Alberobello with less touristy nearby towns such as Locorotondo or Martina Franca.”

While much of the tourist buzz centers around the Adriatic coast and the trulli area, don’t sleep on Gallipoli, which Waldon calls “ the beach town of Puglia.” The Ionian coast town has ancient history, a quiet old town, a newer town brimming with life, and a nonstop Italian party scene in the summertime. 

The Gargano

This picturesque promontory on Puglia’s northernmost coastline is dominated by Gargano National Park, where the scenery changes from beaches to mountains in just a few miles. For smaller towns, incredible biodiversity, more natural beaches, plus some dramatic sea stacks and cliffs, this is the region’s wilder side. 

Francesco Riccardo Iacomino/Getty Images

Waldon recommends visiting Puglia in the shoulder seasons of April to June and September to mid-November in order to avoid the summer heat and crowds, as Puglia is a major holiday destination for Italians. Jhawar agrees, but adds that “Puglia is very lively during the height of summer, with many local festivals.” The takeaway? If you plan a summer visit, book your accommodations and rental car well in advance, and brace yourself for crowded — albeit gorgeous — beaches and towns.

The airports at Bari and Brindisi serve flights from within Italy and Europe, though many incoming travelers opt to fly into Rome’s Fiumicino airport and arrange a rental car or transfer from there. Both Trenitalia and Italo trains serve Puglia, though be aware that with historic hill towns, train stations are usually in the lower town, which might be several miles away from the centro .

Vincenzo De Palo PHOTO/Getty Images

You can get between Puglia’s major tourist centers via Trenitalia’s regional trains and a few private lines. But getting to smaller, rural destinations and more remote coastal areas is trickier by train. “We typically book private drivers or rental cars for our travelers,” says Jhawar. “Booking a rental car in Puglia is a decent approach — just make sure you know where to park in order to avoid the limited traffic zones found in most Italian cities.”

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Puglia and the surroundings

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Southern Italy

Apulia: the sunny region between two seas and warm hospitality in places rich in history.

Located in the heart of the Mediterranean, it is a magical combination of artefacts, history, art and unspoilt nature, amidst beautiful coastlines and picture-postcard landscapes. This is Puglia, a region of golden beaches and crystal-clear waters, intense flavours and fascinating destinations: Castel del Monte, the trulli, the islands passing through towns kissed by a unique and unforgettable light.

Dive into the heart of Bari, the stunning capital of Apulia that has become a bridge between the East and West. A preeminent city where traditions and intense flavours flourish in their most genuine expression, Bari has a breathtaking waterfront and a quaint old town. A wonderland of art and history, it is impossible not to fall in love at first sight and long to return.

In the heart of the Tavoliere delle Puglie In the centre of the Tavoliere delle Puglie plain lies Foggia, halfway between the Gulf of Manfredonia, the Gargano Promontory and the Daunia Mountains. The city has a largely well-preserved historic centre despite the 1731 earthquake and the bombing that it suffered during World War II. The most fascinating monument is the Cathedral: built in the 12th century and modified several times, it still retains much of its Romanesque-style façade. Few people know that the city centre is criss-crossed by a far-reaching series of underground chambers. These include hypogea and cellars, constructed at various times throughout history with different functions. The most renowned hypogeum is that of San Domenico. About 12 kilometres from Foggia, located in a protected area, is the Bosco Incoronata Regional Park, home to countless bird species, as well as fallow deer, wild boar and various reptiles. The area covers Valle del Cervaro and the Sanctuary of the Madonna Incoronata, a popular pilgrimage destination. Still on the subject of religious tourism, we recommend visiting the town of San Giovanni Rotondo, home for many years to Padre Pio, whose remains are preserved there. The municipality is located in the Gargano National Park, which is famous for its characteristic karstic landscape and sinkholes.

Provincia di Barletta-Andria-Trani

The castles of Frederick II, overlooking the sea The province of Barletta-Andria-Trani offers countless wonders, starting with its famous castles, such as the Norman Barletta Castle, transformed by Charles V into an invincible fortress that today houses the civic museum. Be sure to visit Via Cialdini, and in particular the Cellar of the Challenge, the scene of the famous Challenge of Barletta, which pitted the French and Italians against each other after an argument over dinner. Then there is the Romanesque-Gothic Cathedral of Santa Maria Maggiore and its catacombs, the 13 kilometres of coastline, and the De Nittis Art Gallery dedicated to Impressionist art. Trani stuns all who visit with its spectacular Trani Cathedral dedicated to Saint Nicholas built on the seashore, constructed out of pink-hued local stone. In this one building, you can find a church, a crypt, a hypogeum and a 59-metre-high bell tower. Twenty kilometres from Andria, in the Alta Murgia National Park, is Castel del Monte, an octagonal fortress built by Frederick II in 1240 featuring the recurring use of the number 8 in its layout: 8 halls and 8 towers at its 8 corners. Between Bisceglie and Corato is the Dolmen of Chianca, among the largest and best preserved in Europe. Bisceglie is home to a splendid cathedral dating back to 1073. In Canosa di Puglia, don’t miss the 12th-century Mausoleum of Boemondo d’Altavilla, now part of the cathedral.

One of the most famous colonies of Magna Graecia, the 'City of the Two Seas' lives in symbiosis with the Mar Grande, bordered by Punta Rondinella and Capo San Vito, and the Mar Piccolo, a semi-enclosed basin. A fascinating intertwining of history and culture, between the old town and the modern city, linked by two bridges: the stone bridge, built after the flood of 1883, and the swing bridge, inaugurated in 1887, a fascinating symbol of the great works of mechanical engineering. The ancient remains are kept at the National Archaeological Museum, the Marta, where it is possible to admire the famous 'Ori di Taranto', refined productions of the local goldsmith's art, as well as the immense collection of archaeological finds. The patron saint's festival in honour of San Cataldo, in which the boats of the different city districts compete in the characteristic palio, is very suggestive. A privileged occasion to taste the famous Taranto mussel, undisputed queen of the table, both cooked and raw.

The wonders of the Gateway to the East Brindisi is the perfect combination of remnants of Ancient Rome, evidence of later dominations, and modern spaces with clubs and restaurants offering the best Apulian specialities. As you admire views of the sea and the magnificent city harbour, you can walk around the historic centre to enjoy the city’s most striking features. Crossing Piazza Duomo, the city’s oldest square, don’t miss the Cathedral and the Archaeological Museum. Nearby, in the former Scuole Pie complex, is the Pinacoteca Comunale museum, home to the Nuovo Teatro Verdi theatre foundation and the Brindisi Tourism Department. Be sure to enjoy exploring the maze of narrow streets and alleyways, such as those in the San Pietro degli Schiavoni district. The three most popular shopping streets start from Piazza della Vittoria. Near the harbour, surmounted by the Roman Columns, you will find the famous, monumental Virgil’s Staircase, where up to 900 people flock to sit during events and celebrations: you can climb it while counting the steps one by one, as long as you are not in a hurry. By taking a motorboat, you can reach Casale, the residential district of the city, on the opposite bank, with views of the Monumento al Marinaio memorial. On the terrace – accessible via a lift, followed by a stretch of about ten steps – you can admire the enchanting panorama that embraces the harbour and the whole of Brindisi. For children, there is a historic playground near the memorial.

The beating heart of Salento, Lecce enchants visitors with its stunning Baroque historic centre and the splendid sea right on its doorstep. Lecce has an unmistakable style, with monuments dating back to Roman times and, most notably, its extraordinary 17th-century buildings that proudly bare the characteristic blonde colour of the local stone. The atmosphere is vibrant and bustling. During the day, you can while away the hours sunbathing on its beaches, only a few kilometres from the city. In the evening, the city centre will entice you with its elegant, timeless alleyways and delicious local delicacies.

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Olive Oil: Apulia's Green Gold

Ostuni and the Itria Valley

Lecce: the beautiful sun-kissed city among the white stones

Discovering Bari, an unexpected meeting point between East and West

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Celle di San Vito

Puglia by bike: between trulli, olive groves and delightful villages

Santa Maria di Leuca

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Scialara beach, the number-one location on the Gargano coast

White Beaches in Italy, where you can find the Caribbean in the Mediterranean

The enchanting crystalline sea of the Zagare Bay in the Gargano district

Sailing holidays or mini day cruises: Italy viewed from the sea is even more beautiful

Castel del Monte: the fortress of mysteries in Andria

Alberobello, the Trulli capital, a fairy tale experience

Puglia: along the Via Francigena between castles and basilicas

The Longobards and Their Places of Power

The Swabian castle of Bari

Teatro Politeama Greco

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At the court of Frederick II of Swabia between the Land of Bari and Castel del Monte

Pulsing heart of the Mediterranean, cradle of ancient civilisations and with a spectacular sea

Apulia: the sunny region between two seas and warm hospitality in places rich in history. Located in the heart of the Mediterranean, it is a magical combination of artefacts, history, art and unspoilt nature, amidst beautiful coastlines and picture-postcard landscapes. This is Puglia, a region of golden beaches and crystal-clear waters, intense flavours and fascinating destinations: Castel del Monte, the trulli, the islands passing through towns kissed by a unique and unforgettable light.

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Puglia Travel Guide

There’s a reason Puglia is the region of the moment, or rather several: the excellent food, exuberant architecture dotted in the South, the breathtaking coastline and heaps more. Puglia is much bigger than you might first expect, but you’ll get both a wonderful and varied Italian experience here. Use our Puglia travel guide as a nifty sidekick to help you plan the holiday of a lifetime.

We’ve covered everything you need to know; indigenous hangouts, family-friendly adventures, the best restaurants, group activities and so much more. So, whether you’re looking for an authentic experience, or just hoping to relax – you can take as much as you want from our endless guide. And don’t forget we’ve got a selection of  villas in Puglia  that will add that extra special touch to your trip.

• HIDDEN GEMS

Italian holidaymakers have been basking in the sunshine here for an age, but only the savviest of UK travellers know it is a must-visit, making it a dream destination for those looking for an authentic taste of Italy away from the crowds.

When to visit

Puglia shines in spring  when wildflowers blanket the countryside and the typically mild weather is spot-on for hiking and cycling in the countryside. If you’re heading here for the beaches, time your trip for the height of summer in July and August , when the sea is toasty and the mercury lingers around 30 degrees Celsius.

Festivals and events are around every corner during the summer months, and the whole of southern Italy has more of a party atmosphere during this time. Puglia clings on to mild weather throughout the autumn and the accompanying lack of crowds make the latter part of the year a delightful time to visit the region.

Typical sights

• Lecce – Gorge on a whole town’s worth of Baroque architecture.
• Parco Nazionale del Gargano – Hike through the lush forests of this giant national park.
• Bari – Dine out at the best of the region’s traditional trattorias.
• Castel del Monte – Explore the striking 13th-century grandeur of Puglia’s finest castle.
• Vieste – Fill your Instagram feed with medieval alleyways and white sandy beaches.

Getting around

Airport:  Fly direct from the UK to Bari and Brindisi, where you can then rent a car to continue your journey.

Trains: Little Ferrovie del Sud Est (FSE) trains connect nearly all the major destinations in Puglia, including the likes of Lecce, Alberobello and Otranto, with scenic routes through the countryside that are perfect for day-tripping. Smaller, private train lines head into the remoter areas of Le Murge and Gargano.

Buses: Buses connect Puglia’s coastal towns during the summer and have various routes across the region throughout the year. Services to the more isolated villages, however, are often infrequent or scheduled very early, and the latest timetables can be near impossible to get your hands on. It is worth persevering though, as many of Puglia’s top sights can be reached by public transport and taxis are generally quite rare and pretty expensive.

Hiring a car: The roads linking Puglia’s main towns, Brindisi, Bari and Lecce, are pretty good and renting a car for your trip gives you the freedom to explore the region at your own pace and on a schedule that suits you. Puglia is a much larger area than most folks realise, and your own set of wheels puts all of its remote villages, coastal towns and beaches at your fingertips. Most visitors arrive in Puglia via one of its two international airports, Bari and Brindisi, and car hire from numerous international companies is available at both.

By Bike:  Puglia has a wealth of beautiful bike routes, in fact, it’s one of the best ways to discover the region. With unspoilt coastlines, ruined castles and nearby villages, there’s never a dull moment in Puglia.

Hidden gems

• There’s not much to shout about for the first 50 kilometres north along the coast road from Bari, but that all changes when you hit the miniature medieval fort of Trani . This gem of a fishing village centres around a centuries-old stone built harbour where, jutting out into the sea, is the town’s centrepiece: a striking 11th-century cathedral made up of three churches built on top of one another, wedding cake style.
• Nestled among the olive groves and vineyards in the town of Alberobello are crowds of trulli – unusual, whitewashed stone buildings that this part of Italy is famous for. The origins of the round, cone-roofed structures are unclear, but today they’re mostly used as shops and even hotels. Alberobello is full of them and is consequently a UNESCO World Heritage site.
• Frequently called upon to provide the backdrop for biblical scenes in film and TV, the ancient cave town of Matera is a striking and cinematic old city. Thought to have been around since the Palaeolithic period and inhabited for 9,000 years, Matera has more layers of history than just about any other town in the world. Spend a day admiring its 3,000-plus habitable cave dwellings, rock churches and snaking alleyways.
• Part of Gargano National Park, Puglia’s giant nature reserve, the five tiny Tremiti islands offer superb off-the-beaten-track scuba diving. The waters here are chock-full of underwater caves and coral reefs and there’s even a Roman shipwreck offshore.
• Bari’s grandest basilica, Basilica di San Nicola , dates back to the 1100s and has magnificent features from across the centuries, including Puglia’s oldest ciborium (canopy) over the altar. More importantly, it houses the remains of St. Nicholas, better known as Father Christmas, which are held in a shrine inside a vaulted crypt.

Best family activities in Puglia

• Torre Guaceto is no typical beach, in fact, these sands are completely untouched. Grab yourself a cooler with a few sandwiches and spend the day basking in nature walks, snorkelling and cycle trips.
• Water babies will love Carrisisland Acquapark , a popular water park in Cellino San Marco, perfect for those scorching days.
• Saddle up and take in the rustic landscape of Serranova at family-run horse riding school CEAS Centro Equitazione Altosalento .
• Experience farming like a local with Made in Love tour guides. Spend the day working a real farm, harvesting crops and even turn milk into cheese!

If you’re looking for more family friendly ideas, make sure to check out the best kid activities in Puglia .

Kids friendly cycling or walking routes

• Visit the enchanting Porto Selvaggio natural park and embark on a 20-minute walking trail that leads to a little creek surrounded by white rocks. The water glistens and the area doesn’t get too busy so the kids will have their very own playground to explore.
• If you have a day to spare, make a trip to Matera , the unique city built of rock and traverse the stunning area by bike. A voyage through this city will include winding roads, uphill peaks and whirlwind views. Though, a little challenging, your teens will take it in their stride and enjoy every moment.
• The cycle route from Gallipoli down along the coastal road to the southernmost point of Puglia is stunning. You’ll reach the point where the Ionian and the Adriatic Sea meet and it will be a memory for the ages. Make sure you take a moment to let it all sink in.

Things to do in Puglia

• You’ve heard about windsurfing, but what about kitesurfing? Don’t worry, you’ll be in good hands with the instructors at Locals Slento Kitesurf . Courses for all ages, it’s a new water sport to try your hand too. And with a one-to-one with a tutor, it’s all about having fun.
• Take to the waters on a luxury yacht as you glide across the Ionian Sea. Day trips have an exclusive feel to them with only a limited number of passengers. Perfect for families, friends and lovers, it can be as relaxing or as lively as you like.  
• Rent a bicycle and see the best sights up close and personal. You can go at your own pace and stop off leisurely to take the perfect Instagram pic. It’s well worth taking a look at Velo Service .
• Whilst you’re in the olive oil capital, it would be rude not to have a taste. Azienda Olearia Schrinzi  has some brilliant tours to immerse you into the heart of olive oil production.

If you’re looking for more activities to explore with your clan, visit our blog on the best group activities in Puglia .

Visiting a new holiday destination can be challenging – sometimes you wish you knew someone who could give you the genuine lowdown. Luckily, we’ve got the local’s guide to an authentic Puglia that will make your trip just that little bit more special.

Plan your holiday around the best festivals in Puglia

• If you’re lucky enough to be here early August, don’t miss the Sagra della Polpetta in Felline . It’s the Glastonbury of meatballs, so treat those tastebuds to little pieces of meaty heaven.
• La Festa di San Nicola attracts thousands of travellers from all over the world in May to celebrate the arrival of  San Nicola’s relics in Bari. The three-day homage includes carrying a large statue of the patron along the coast on a colourful flotilla and finishes with a firework display.
• The Carnevale di Putignano is one of Puglia’s most loved and important festivals. Beginning Boxing Day, the festival continues for an explosive two months, making it not only the longest but one of the oldest festivals in the world. Expect floats, masked merryman and heaps more.
• La Notte di San Giovanni makes for one of the most magical summer nights in Puglia. The celebration of St. John’s Night usually falls on the solstice in June and the event includes street theatre with the themes of superstition and mystery. It’s an evening to remember.
• La Notte della Taranta is Italy’s biggest music festival, dedicated to celebrating traditional culture. Every August, the towns of Grecia Slentina, south of Lecce, including Melpignano come alive with fusion concerts and dancing. If you love rock, mixed with folk music, this is the festival for you.
• Tens of thousands of visitors from Italy and Europe gather around the magical streets of Locorotondo in August for Sagra Pirotecnica della Valle d’Itria  a celebration of their patron saint San Rocco. Some of Italy’s renowned firework specialists come together to compete in pyrotechnists – the action begins at midnight but it’s worth staying up for.

Puglia has some remarkable festivals, each so distinct from each other, if you’re seeking more check out the yearly festival lineup .

Based on age-old peasant traditions, the region’s cuisine is earthy, unfussy and, in short, pretty superb. Simple cooking doesn’t mean limited ingredients though. In fact, the landscape of Puglia is rich in home-grown produce. There are some 60 million olive trees, for example, which produce the bulk of Italy’s olive oil in 1,000 different mills.

Plus, most of the country’s pasta is made from wheat grown in Puglia. The favourite variety locally is orecchiette, known as ‘little ears’ for their shape, which you’ll find paired with all sorts of things, from mussels to courgette flowers. Puglia also produces a lot of wine, with some hearty local reds that you can try while standing in the very vineyards where the grapes grow.

You don’t have to work too hard to find traditional cooking and winemaking in Puglia or local experts who are keen to share their knowledge and skills. But if you want some recommendations to get you started, a few of our favourites are listed here.

Best restaurants in Puglia

• We couldn’t talk about Italian food without mentioning seafood, la crème de la crème of Italian cuisine. Ristorante Al Trabucco da Mimi is one of a kind, mixing old-fashioned fishing practices with modern techniques. Take a bite of the catch of the day or even try your luck a catching your own dinner.
• Had enough of the carbs? MINT Cucina Fresca in Polignano a Mare is the go-to restaurant for healthy dishes. The menu is entirely vegetarian, but don’t let that stop you, the flavours pack a powerful punch.
• Eat like a local at La Cantina di Cianna Cianne  in Bari. The menu is packed with Italian classics; antipasti, pasta and risotto to give you an authentic taste of the region.
• With a setting almost as good as its menu, Il Bastione restaurant is a must for those in Gallipoli. Classic flavours served with elegance – combined with sea views, it doesn’t get any better.

Looking for more recommendations, check out our blog with the  best foodie experiences in Puglia .

Must try dishes

• Pasta is a staple in Italian cuisine but in Puglia, they eat Orecchiette pasta . The name comes from its shape as it resembles a small ear – when served al dente it’s divine.
• Puglia is known for its exquisite fresh seafood and take it from us, it’s always best served with some vino.
• Dine out on lamb meat and you most definitely won’t regret it – you can thank us later.

Food and wine tours in Puglia

Now you’ve tasted the flavours, it’s time to recreate them at Cucina in Masseria . Learn to cook cakes and hearty pasta dishes, and of course, no cooking class would be complete without eating the fruits of your labour. Buon appetito.

A glass of local wine never goes amiss, and in Brindisi, you can sample the delicate flavours of Tenute Rubino . This brand has charmed wine drinkers across the world and you’ll soon find out why. You can sample the wine alone or pair it with food, regardless you won’t have any complaints.

Featured villas: Villa Trullo , Masseria Crocevia , Villa Paringa ,  Trulli Fioritura , Villa Ciottolo , Villa Silva ,  Trulli Lagorio , Villa Ribezzo , Trullo Ava.

So there you have it, your ultimate Puglia travel guide! Take a look at all of our villas in this radiant region of Italy, and if you need any help, advice and loca knowledge, just contact our friendly concierge team who will be happy to help.

4 Responses

I loved Italy when last over there in particular the Amalfi Coast and would love to return and of course the Italian people.

[…] Puglia Travel GuideSicily Travel GuideThe Local’s Guide to Sardinia […]

Loved it here, first time in that area & will return. Really enjoyed Bari, somewhere you wouldn;t think of but was really ‘buzzing’. Food good & wine even better! We went in October 2019 & the weather was superb.

Nothing better than finding somewhere with great weather as late as October 🙂 fewer crowds means more space to appreciate it all!

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PUGLIA TRAVEL GUIDE

Olive trees as far as the eye can see, deep red earth, whitewashed seaside towns, and the sparkling blue waters of the sea are just some of the things you can expect when visiting Puglia.

This is the Southernmost region of Italy and a place full of unique culture, food, and unforgettable landscapes. The locals are friendly and generous with their time, perhaps due to the incredible climate they’re blessed with – the sun shines 300 days a year here! 

A trip to the region might include sojourning through coastal towns, trulli hunting through the Valle d’Itria, sightseeing in Lecce, sometimes described as the ‘Florence of the South, hiking in the Gargano, or indulging in the freshest burrata cheese of your life. Most famous for the towns of Alberobello and Polignano al Mare, there is so much more waiting to be uncovered. Keep reading for our ultimate Puglia travel guide. 

Where is Puglia

Puglia is located in the heel of the Italian boot in the very deep South. The Adriatic and Ionian Sea hugs the region from left to right, and the region shares borders with Molise in the north, and Campania and Basilicata in the north west.

South of Rome, the capital, Bari , is easily reached with the high-speed train in just under four hours. Naples lies to the West and a fast train will similarly get you there in less than four hours. 

Map of Puglia

Main cities and towns in puglia.

As one of the larger regions of Italy (in fact the 7th out of 20) there are a great number of cities and towns worth exploring when you travel to Puglia. Consider visiting the following: 

• Bari: The capital (pictured above) is a great place to start or end your trip to Puglia thanks to the well-connected railway station and International Airport. Don’t miss wandering through the labyrinth-like streets of Bari Vecchia, watching the locals roll orecchiette in the streets, exploring the elegant Murat neighborhood, and strolling along the promenade with a detour to the little fish market on the port. 
• Lecce : Also known as the ‘Florence of the South’, Lecce is beautiful and unique in its own right. An extremely elegant Baroque city, it is also a University town and it shows in its friendly, welcoming atmosphere. Don’t miss seeing the remains of the Roman amphitheater, the Theatre Romain, the Porta Napoli gate, and of course make sure to take a sip of a caffe’ leccese .

LISTEN: To our podcast Lovely Lecce – Italy’s southern beauty .

• Polignano a Mare : Perhaps the most famous place in Puglia thanks to Instagram (or one of the many weddings in US soap opera The Bold and the Beautiful) is Polignano a Mare. Perched high up on the cliffs, there is an iconic sea view that looks out onto the little beach known as Lama Monachile. Wander the pretty streets of the old town and have your camera handy – you’re going to want to take lots of photos!
• Monopoli : A small fishing village, Monopoli is as pretty as a picture. A stroll through this whitewashed town that rests along the Adriatic Sea will unveil the beautiful Cathedral, a seaside fortress, fabulous restaurants and bars, and of course the beach! If you’re looking for picturesque fishing boats, you’re in the perfect town for a photo opportunity.
• Otranto : Looking for a popular beachside town? Otranto could be your ideal destination. A trip there should also include visiting its UNESCO listed old town ‘centro storico’ and beautiful Medieval castle.
• Alberobello : The other VIP town of Puglia is surely Alberobello, famous for its spectacular streets full of trulli, the traditional dry stone huts with conical roofs. Whilst Puglia is still relatively undiscovered by the crowds, the same cannot be said for this town so aim to arrive here very early for unimpeded walking. It also pays to do a guided tour here to understand the town on a deeper level. 
• Martina Franca : A jewel of Baroque beauty, Martina Franca is a little off the beaten track when it comes to Puglia towns worth visiting. Not overrun by tourists, you can easily lose yourself for a few moments in the little streets. Be sure to try capocollo here, a delicious local cured salami and try to time your visit to coincide with the popular Sunday Flea Market. 
• Locorotondo :  Whitewashed buildings and civic pride are a feature of this pretty town close to Alberobello and Martina Franca. Locorotondo gets its name from its round like shape, so enjoy a wander through the streets and look out across the valley dotted with trulli . This town is also famous for its white wine so be sure to try some while you’re there.
• Grottaglie : In the center of the region, Grottaglie is the undisputed capital of ceramics in Puglia. Visit the ancient ceramics quarter and while away the hours as you visit workshop, after workshop in search of the perfect piece. 
• Ostuni : Famous for its stunning whitewashed buildings, Ostuni is another breathtakingly beautiful hilltop town to visit in Puglia. Catch glimpses of the Adriatic Sea as you wander through the narrow streets of the old town towards its Gothic-style Cathedral. While not directly on the beach, you’ll find several only a short drive away from the center of town.
• Gallipoli : One of the most famous Pugliese towns, Gallipoli is on the Ionian Sea. The old town, connected to the new town by a bridge, is full of lovely Baroque architecture and pretty palazzi. Go for a swim at the sandy beach and relax at one of the many bars along the promenade with a spritz. 
• Vieste : Located in the Northern Gargano area of Puglia, Vieste is a stunning seaside town. Visit the Swabian Castle, relax at the beach here and use it as a base to access the Gargano National Park.
• Taranto : Taranto has a very long and fascinating history reflected in its culture and architecture. Relatively free from tourists, the archeological museum is worth a trip as is the 15th century Aragonese Castle. Look out for Greek remains and don’t skip a visit to the fish market.

Top things to do in Puglia

No matter your interests, this travel guide to Puglia aims to show you how many great activities and experiences to have when traveling in Puglia! Whether you’re a foodie, beach lover, or history buff, you’ll find plenty of choice in this sunkissed region. Some of our favorite activities include: 

Taste olive oil

Puglia is the most important region in Italy for olive oil, producing 40% of the country’s total supply! Gain a deeper understanding as to how extra virgin olive oil is made and the difference between store-bought and locally produced with a guided tasting. Try Acropoli di Puglia in Martina Franca!

Visit spectacular beaches

Puglia has some of the best beaches in the country, so you can’t miss a visit to at least one or two! The Grotta della Poesia in Roca is one of the most spectacular with a now Instagram-famous sheltered natural pool to dive into. Others include the Beach of Purity in Gallipoli, Santa Maria al Bagno, and Mora Mora Beach near Lecce.

Stay in a trullo

One of the most unique experiences you can have in Puglia is staying in a trullo, the characteristic hut from the Valle d’Itria. There are many options for staying in a trullo from B&B style to luxury trulli resorts .

READ: Our full guide to the Best things to do in Puglia .

Eat pesce crudo (Pugliese sashimi)

Pugliese love their raw fish! In particular, Barese (the people from Bari) are famous for it thanks to the absolute freshness of their seafood. Wander along the old port early in the morning and buy some raw squid, calamari, and sea urchins for a fresh, healthy snack.

Learn to make orecchiette pasta

One of the best souvenirs you can bring home from your travels is the ability to cook something from the region you visited. Pasta from Puglia is very easy to make at home and requires just durum wheat flour, water, and a knife – no machine required. Learn how to make pasta with this class in Lecce .

Explore the Baroque churches in Lecce

Marvel at the sheer beauty and richness of the Baroque churches in Lecce. There’s an old Pugliese joke that the town has more churches than residents and it might seem just the way as you wander through the streets. In particular, take time to visit the Duomo and Basilica di Santa Croce.

DISCOVER: Looking for unique experiences in Puglia? Find them on Loliv . Browse now and get 5% off with code – UNTOLDITALY

What to eat and drink in Puglia

The cuisine of Puglia is rustic and full of whole grains, vegetables, fresh fish, and creamy cheeses. Whilst the region is the biggest producer of wine in Italy, it was historically used for cheap, table wine. That’s all changing now and the region is full of up-and-coming wineries that celebrate the local grapes of Primitivo, Aglianico, Negroamaro, Fiano, and Greco.

Besides indulging in as much raw seafood as possible (don’t miss the gamberro rosso or red prawns), look out for these tasty dishes on your trip: 

• Orecchiette with cime di rapa: The typical pasta of the region takes its name from its little earlike shape. It’s made from durum wheat of which the region is full of and water – no eggs here. The most typical pairing is with vibrant cime di rapa (broccoli rabe).
• Bombette : If you’re not a seafood lover, or simply prefer meat then this dish is for you.  Bombette are fried pork meat skewers filled with cheese, and seasoned with salt and pepper. The best place to try them is in the Valle d’Itria. 
• Taralli : The typical savoury biscuits of Southern Italy, you’ll spot these frequently at aperitivo hour served alongside your spritz. You can find them spiked with fennel seeds, chilli, nuts, raisins or even sweet versions. 
• Focaccia Barese : This focaccia is seriously life-changing! The dough is light and fluffy and thicker than its Northern relative in Genoa thanks to being made with mashed potatoes. The most classic version is topped with ripe tomatoes, oregano, olive oil, and sometimes olives. The best place to try this is at Panificio Fiore in Bari.
• Mozzarella, burrata and stracciatella: Puglia is the land of creamy cow’s milk cheeses! Look out for mere hours’ old mozzarella, burrata and stracciatella or go and visit a local caseificio, dairy farm, to get it seconds after its made.  
• Pasticciotti: The perfect breakfast treat to have at the bar in Puglia is undoubtedly a pasticciotto . This little tart is filled with ricotta, custard, pistachio paste, or jams.
• Caffe Leccese: Upgrade your coffee order to a caffe’ leccese when in Puglia! It’s a shot of espresso on ice and topped with almond syrup. Locals will tell you not to mix it, but it’s very refreshing either way. The best place to order this is unsurprisingly in Lecce. 
• Rustico Leccese: Another Lecce special, look out for this savory pastry filled with mozzarella, bechamel, and tomato sugo. Be sure to enjoy this piping hot at  one of the city’s wonderful bakeries like Il Fornaio di Greco Francesco .

To discover more about the delicious food in Puglia, you can listen to our podcast episodes A taste of Puglia – local dishes and flavors and  From Grit to Grapes – Puglia redefines its wine culture .

Where to stay in Puglia

Whilst tourism is still relatively new in Puglia, there are fantastic and unique accommodation options throughout the region. There are many traditional hotels, B and Bs and apartments in the major towns available at budget to luxury prices.

More interesting however are the masseria and trulli options you can stay in – provided you are traveling with access to a car. Masseria are traditional Pugliese farmhouses that were once used as fortresses in medieval times. Today, there are hundreds of these properties that dot the countryside including many luxurious options that come with swimming pools, spa services and on-site restaurants.

FIND: The Best Agriturismo in Puglia – Masseria and Farmstays .

Trulli or traditional stone houses are another option which are also found in the Itria Valley countryside. 

When planning your trip to Puglia, Vieste is an excellent base if you’re planning on visiting the Gargano. Along the Adriatic Sea, Monopoli (pictured above) is a wonderful option with lots of facilities and a useful position on the train line.

For those wanting to stay in the Itria Valley, a car is absolutely necessary as there is limited public transport. Consider basing yourself in the countryside in a relaxing Masseria or Trulli house between Martina Franca and Locorotondo like Masseria San Michele . Further south in the Salento, Lecce makes for the best base as the major city (with a train line) so there are lots of accommodation and dining choices and easy access to the beaches.

When to go to Puglia

Spring is a beautiful time to visit Puglia and enjoy warm weather and beach time with fewer crowds.We visit the region in late May / early June on our Early Summer Puglia tour to take advantage of these ideal conditions.

Those who love the heat and swimming will enjoy the summertime in Puglia, although August is best avoided due to crowds, inflated prices, and the hottest temperatures.

There are incredible cultural festivals during the summer which are worth seeking out including the Night of San Giovanni in Ostuni, San Pietro e Paolo in Otranto, the Puglia Jazz Festival in Bari, the Alberobello Light Festival, La Notte della Taranta in the towns south of Lecce, and many more.

Early Autumn can be a lovely time for late season swimming and sightseeing with less tourists. You can join our Puglia tour in mid September to enjoy the longer sunny days and mild nights perfect for exploring the region and discovering its delicious cuisine.

Whilst Puglia enjoys a Mediterranean climate and plenty of sunshine throughout the year, it’s important to note that things get very quiet during the Winter. Many beachside towns essentially shut down in the colder months with beach clubs closing from early October and reopening in April.

With that said, Christmastime is one of the most magical times of the year in Puglia as the towns are lit up and decorated to the max and bands walk through the streets on Christmas Eve singing Christmas carols.

How to get to Puglia

There are two main international airports in the region at Bari in the North and Brindisi in the South. If you’re arriving in Puglia from abroad, it’s possible to get a connecting flight from most Italian cities here.

Alternatively, the fast train from Rome or Naples is a reliable option to get you to Bari the capital in less than four hours. Traveling by train in Italy is easy and comfortable with the added bonus of no security checks or luggage restrictions making this our preferred way to travel to Puglia.

If you’re arriving with your own wheels or with a rental car from Rome, it’s a four to five hour drive on the A1 and A16. From Naples, it’s a shorter three hour drive along the via A16/E842 and Autostrada A14/Autostrada.

How to get around Puglia

Travel in Puglia with public transport is not widely recommended as it is slow, there are few main train stations, and regional buses might pass through just once a day (leaving you without a way back).

For travelers who are determined to visit without a car, it is possible to get the train from Bari to Polignano a Mare, Monopoli, and Lecce easily. There is a train to Ostuni, but the station is a short distance away from the town so a taxi would be required to reach the old town. Whilst there are train stations at some of the other towns, there are not normally direct routes from Bari.

With that in mind, it is most convenient to rent a car to travel around Puglia. From Bari or Brindisi airport, you can pick up a rental car to travel around the region with ease, on your own schedule. We recommend using Auto Europe or Car Rental by booking.com to browse the best car rental options. You’ll find the best deals at Bari and Brindisi airports.

Let’s go to Puglia!

We hope our Puglia travel guide has Inspired you to visit Puglia. If you’re keen to learn more about this beautiful region of Italy have a listen to our podcast episode about Puglia’s Pilgrim Trails , or discover more Picturesque Towns of Puglia .

Want to discover Puglia with us? For a deeper local connection, why not join one of our Puglia small group tours . You can see what our guests think about our Untold Italy tours in Puglia by watching the video below.

Delicious Italy

Puglia Tourism Information Offices

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The official Apulian tourism website ,  www.viaggiareinpuglia.it  by the Regional Department for Tourism and Culture Region Puglia, is superb .

It's so good you may not even need to drop into a tourist information point at all during your stay, which would be a shame.

Nevertheless, if you do find yourself in any of the towns and cities listed below, consider passing by the I.A.T. to pick up a map, see what's taking place locally and simply to have a chat.

Informazione e Accoglienza Turistica (I.A.T.)

Bari province.

Alberobello Via Monte Nero, 3. tel +39 080 4322060

Andria Piazza Catuma, tel +39 0883 290293

Barletta Corso Garibaldi 208, tel +39 0883 531555

Noci Piazza Plebiscito, tel +39 080 4978889

Trani Piazza Trieste 10, tel +39 0883 588830

Brindisi Province

Brindisi Lungomare Regina Margherita, tel +39 0831 523072

Cegli Messapica Via Giuseppe Elia 16, tel +39 0831 371003

Francavilla Fontana Via Municipio 16, tel +39 0831 811262

Fasano Piazza Ciaia 10 tel +39 080 4413086

Ostuni Corso Mazzini 6, tel +39 0831 301268

Foggia Province

Manfredonia Piazza del Popolo, tel +39 0884 581998

Margherita di Savoia Via Gargano 8, tel +39 0883 654012

San Giovanni Rotondo Piazza Europa 104, tel +39 0882 456240

Vieste Piazza Kennedy, tel +39 0884 708806

Lecce Province

Lecce Via Vittorio Emanuele 24, tel +39 0832 332463

Gallipoli Piazza Imbriani 10, tel +39 0833 262529

Otranto Piazza Castello, tel 0836 801436

Santa Cesarea Terme Via Roma 209, tel +39 0836 944043

Taranto Province

Martina Franca Piazza Roma 37, tel +39 080 4805702

Taranto Corso Umberto 113, tel +39 099 4532392

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To be precise, what to do from 9am to 1pm, 1pm to 3pm, 3pm to 6pm and the evening.

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But it has perfectly positioned for itself for the new wave of outdoor and active vacations . The full list is as follows.

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The peaks and valleys of the region offer any number of inviting hikes whether you are an experienced enthusiast or visiting the territory for the first time.

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All you need to know about Puglia, Italy’s beautiful “boot heel”

Mar 15, 2024 • 10 min read

Puglia is filled with gorgeous coastline, fresh foods and enchanting towns, such as Ostuni © Feng Wei Photography / Getty Images

It’s hard to sum up the kaleidoscope of territories, ecosystems and rhythms of life that make up Puglia .

Perhaps that’s why some older Italians use the plural Le Puglie (“many Puglias”) to describe this alluring region of southern Italy . Puglia’s 940km (584 miles) of coastline – which was once part of the Magna Graecia and home to ancient Romans’ mighty flotillas – outlines what is known as the “boot heel” of the Italian peninsula. In the past decade, some areas have made headlines for hosting flashy weddings and celebrities’ summer escapes.

Yet much of the region remains a little-known historical, natural and culinary gem. When you venture into some of its hundreds of small towns, you will encounter a traditional way of life filled with earthy flavors, sharp colors and welcoming smiles.

Intrigued yet? Here’s all you need to know about Puglia.

When is the best time to visit Puglia?

Puglia gets hectic during July and August, when almost all Italians get their mandatory summer vacations . Hotels are pricey and book up months in advance, beaches are uncomfortably crowded and it can get scorching hot, with some days heating up past 40°C (104°F). During this time, nightlife blooms. Clubs in the Salento area blast music until sunrise; music festivals such as Locus and Notte della Taranta draw musicians from all around the world; and town squares fill to celebrate sagre di paese , the much-awaited yearly religious and food fairs.

Before and after the two central summer months, the region’s mild climate produces 25°C (77°F) days as early as April and into October, making these months ideal if you are looking for peace, charming towns and empty waters. This is also an excellent time to venture into the green countryside and taste some of the region’s wine and olive oil. Hotels are more affordable; what’s more, as the pressures of the high season abate, the quality of food and services improves.

You might find yourself among few other travelers from November to March, when some restaurants and hotels close for the season, and public services wind down. Still, this might be the best time to sit at a neighborhood cafe, drink an espresso and chat with the pugliesi . Many of them will point you to their favorite local restaurant and take the time to explain why their town’s panzerotto (fried pastry), tiedda (Bari’s famous rice-potatoes-and-mussels dish) or grape variety is, undoubtedly and incontestably, the best.

How much time do I need to visit Puglia?

Puglia is not a day-trip destination. How long do you need to visit the region? That depends on the time of the year and what you seek. I would allow a full week to pass through its four main areas, savor what the region offers and take some time to understand its rhythms.

But suppose you only have a weekend to spare. In that case, land in Bari in the morning, have a focaccia barese slice at Panificio Fiore, and accompany it with a cold Peroni beer while checking out the Basilica di San Nicola and the historic city center. Next, drive to visit Castel del Monte, and sleep in a masseria in Valle d’Itria. The following day, visit Alberobello and a coastal city such as Polignano a Mare or Monopoli. If the weather and season allow for it, count on a swim before returning home.

If you can spare a couple more days, consider adding a night in the Alta Murgia area to enjoy a dinner in Minervino Murge. After the day in Valle d’Itria, check out Lecce and its baroque splendors.

Is it easy to get around Puglia?

Puglia’s two biggest airports, at Bari and Brindisi , are the main gateways to the region. High-speed trains from Rome , Naples and Milan reach Puglia with a reasonable frequency. Brindisi and Bari are also connected with ferry boats to Greece , Croatia and Albania .

For the richest Puglia experience, we recommend renting a car. Even for just a weekend, having your own wheels will allow you to visit different places on the same day without relying on the often unreliable public-transportation system.

Several tour operators organize group cycling trips around the region. In the less-hot seasons of spring and autumn, it’s common to encounter groups of adventurous cyclists on the roads.

Top places to go in Puglia

If you reach Puglia by car from more-northern parts of Italy (that is to say, all of them), do not think, Ah, we have finally arrived once you cross the regional border. You might still have 400km (250 miles) – almost the distance between Paris and Amsterdam – to drive if you aim to reach its deep south in one go. On the way south, you’ll cross Puglia’s four main subregions.

Gargano peninsula

Promontorio del Gargano , with its mountains passing 1000m (3280ft) above sea level, towers over the rest of the region. In this mountainous land, Foresta Umbra – an ancient forest of centuries-old beech trees – offers a variety of hiking opportunities . Above the peninsula sits the castle -topped Monte Sant’Angelo, whose St Michael the Archangel sanctuary , built inside an old karst cave, is a UNESCO-designated site of pilgrimage.

If you dig panoramic and curvy roads , don’t miss the drive between Peschici and Mattinata, during which you notice old wooden structures leaning forward into the sea. Those are trabucchi , traditional fishing structures of the area. While some lie abandoned, others have been refurbished to host some of the most memorable restaurants in the area. At Al Trabucco da Mimì in Peschici, you can sip a glass of d’Araprì, one of Puglia’s best sparkling wines, in one of these old wooden structures while a band of jazz musicians plays as the sun drops down below the horizon.

Alta Murgia

Where the Apennine mountains end, the hilly Alta Murgia begins. This stony land is one of Italy’s last wild steppes. I grew up here, at Biomasseria Lama di Luna , my family’s organic masseria , one of the typical, guest-welcoming farmhouses that delineate the landscape. All around, a dozen towns hide precious city centers, stunning but austere cathedrals – Trani ’s cannot be missed – and castles. With its octagonal geometry, Castel del Monte , a medieval castle and another UNESCO World Heritage Site, is a must-see wonder: make sure you get a guide that will tell you more about its story and legends.

Antonella Urbano , the horseback-riding instructor who taught me how to ride when I was a kid, can take you for a slow, late-afternoon horseback ride through Alta Murgia National Park . The perfume of wild herbs and flowers surrounding you, you’ll be able to see the outline of the octagonal castle on the horizon.

Puglia produces about 50% of Italy’s olive oil, and the town of Andria is number one when it comes to the extra virgin kind. Check out Le 4 Contrade in the surrounding countryside for a walk in the olive fields followed by a tasting with Sebastiano and Valeria, a young couple who make stellar EVOO. Next, try glass of Nero di Troia (the local red wine) at Morasinsi winery in Minervino, where Sveva will tell you all about regenerative agriculture. Stop for a meal at Antichi Sapori in Montegrosso and Mezzapagnotta in Ruvo, both restaurants that have made local recipes based on foraging from within Alta Murgia National Park (make sure you book well in advance).

Valle d’Itria

Past Bari, the regional capital, and you’ll hit Valle d’Itria , where your first sight will be a continuous forest of monumental olive trees, so twisted by their age that their branches seem to be supporting the weight of the sky. All around, white towns pop out on various hilltops. With its stunning views, Ostuni , known as the “White City,” claims the prize for the most brilliant. At the same time, Alberobello , yet another of Puglia’s UNESCO World Heritage Sites, will leave you speechless with its trulli, traditional stone houses with cone-shaped roofs.

If you stop by the medieval town of Cisternino , stop into one of its many butchers and select your set of bombette – “little bombs” of sliced meat rolled and stuffed with cheese and herbs – that they’ll grill for you on the spot. Admire the view from one of Polignano a Mare ’s dramatic cliffside terraces – and maybe stop for a tuna tartare and burrata sandwich at Pescaria . If you fancy sleeping in a masseria , Borgo San Marco , Il Frantoio and Masseria Cervarolo are worth considering.

As you reach the tip of the region, you enter Salento, the easternmost part of Italy. Its capital Lecce is known as the “Florence of the South” for the stunning baroque architecture and splendid palaces that grace its city center. Each town in Salento has a historic center that brightens up during summer nights, when religious festivals and food fairs take place. In addition to its history, the crystal-clear waters off Salento’s coast set it apart. With choices like Torre Sant’Andrea, Porto Cesareo, Castro, Santa Maria di Leuca, Gallipoli and Porto Selvaggio, you’ll have plenty of options for swimming, or perhaps renting a little boat to cruise along the rocky coastline for the day.

For the past 10 years, a foreign bacteria has devastated the region killing most of its olive trees (those gray trees you’ll see along the road are all dead) – yet a pocket of young farmers is working to revive this vital resource. Tàccaru , for example, is processing the beautiful century-old dead olive wood and replanting young specimens resistant to the deadly invader. Wineries are doing their part for sustainability, too, preserving the area’s old vineyards. At Castello Frisari in Scorrano and Castel di Salve in Depressa, young winemakers will be eager for you to taste traditional primitivo and negramaro varietals. Between glasses of wine, check out La Taverna del Porto in Tricase and Farmacia dei Sani in Ruffano for a hearty meal.

My favorite thing to do in Puglia

My perfect Puglia day involves a drive along the coastal road that connects Otranto and Santa Maria di Leuca in Salento. On the way, I’ll stop off at one of the rocky bays with access to the sea for a swim, maybe at Grotta Zinzulusa in Castro, followed by a caffè leccese ( an espresso shot with ice and a finger of almond syrup) and sweet pasticciotto at Martinucci . Next, I keep driving until I reach Tricase Porto for another dip in the clean port waters. To end the day, I’ll walk a few stairs up to Caffè d’Oltremare for a glass of negroamaro wine, a handful of taralli and pickled olives. Sitting on the open terrace overlooking the sea lets the blue Mediterranean calm my eyes and reward me for taking the time to slow down.

How much money do I need in Puglia?

Puglia is a generally good-value destination, especially compared to other parts of Italy. Food and drinks deliver high quality for fair prices; you can expect pay for coffee with a €1 coin and a sandwich with two more. Puglia is known as “the garden of Italy,” with many of its fruits and vegetables cultivated locally; flavors in most meals will reflect this tradition. Still, be on the lookout during July and August in more popular destinations such as Gallipoli or Polignano a Mare, when suddenly, instead of €2 for a Peroni beer, it can cost three times the off-season price.

A guide to daily costs in Puglia

Hostel room: around €50 per night Basic room for two: between €80–100 per night Self-catering apartment (including Airbnb): from €120 per night Public transport ticket: €1 for a single ride, €2.50 for a day ticket Coffee: €1 Panzerotto: €1.50 Sandwich at a bakery: €3 Dinner for two with a bottle of local wine: €70 Beer/pint at the bar: €2

This article was first published Jun 20, 2023 and updated Mar 15, 2024.

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• Guide to Puglia

Your travel guide to Puglia

General information about puglia, travel to and around puglia, food and wine in puglia, history and archaeology of puglia, towns and cities in puglia, areas of puglia.

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Italy's adriatic riviera including bologna & san marino, book your trip from, view hotels, your guided group holiday to italy's adriatic riviera.

Join us for the perfect blend of relaxation, culture, history and independent exploration on this 7-night escorted Italy tour. Your hotel in the delightful town of Gabicce Mare is a fantastic base to explore all this sun soaked region has to offer. As part of your vacation, we’ll arrange day trips to some of the most interesting historical sites in the area. Take a full day trip to Bologna, considered by many to be the food capital of Italy, and explore the fantastic traditional food markets on a guided walking tour. We’ll also visit the world’s oldest republic, San Marino, and the last capital of the western Roman Empire, Ravenna; where we'll see Byzantine Mausoleum and enjoy some gelato tasting. During your time at leisure, sun worshipers can enjoy the beautiful beaches of Italy's Adriatic coast, or you can ask your guide for recommendations of local attractions and activities that would interest you.

Trip Itinerary

Activity Level: Moderate

Travel to italy, arrive in bologna.

Upon arrival in Bologna, we will be met by our local representative and transferred by coach to our hotel located in Gabicce Mare on Italy's Adriatic Coast.

Free Time in Gabicce Mare

Today is free to enjoy as we please.

Get to know Gabicce Mare, with its sandy beach, cafes and restaurants.  If feeling energetic, perhaps take a walk up the hill to Gabicce Monte, to enjoy beautiful views over San Bartolo Natural Park and the rolling hills of the Marche countryside.   

Tour of Ravenna

We’ll enjoy a full day excursion to Ravenna today, which is most famous for its extensive Christian and Byzantine mosaics with UNESCO world heritage status. We’ll savour a guided walking tour of this historic city and last capital of the western Roman Empire. We will visit the Byzantine Mausoleums and enjoy a gelato tasting before spending the afternoon at leisure for sightseeing and shopping of our choice.

At Leisure or Optional Excursion to Urbino & Pesaro

Free time at leisure.

Enjoy another day at leisure in the lovely coastal town of Gabicce Mare, and its surroundings. Our guide will be happy to suggest attractions and sightseeing activities to suit our interests.

Optional Excursion to Urbino & Pesaro

Optional full day excursion to historic Urbino & Pesaro. Enjoy a visit to the walled hilltop village of Urbino, which was at the centre of the Renaissance age and birthplace of the artist Raphael. Entrance to Raphael's House included. Following free time for lunch at your leisure, visit the coastal resort of Pesaro for a walking tour through its historic streets including Via Rossini, named after the famous musician who was born here.

Please note that optional excursions are subject to minimum numbers.

Full Day Excursion to Bologna

This morning, we’ll depart by coach to begin our full-day excursion to Bologna, one of Italy's most beautiful cities. We’ll join our guide for a walking tour of the traditional food markets which the Emilia Romagna region of Italy is famous for. Our guided tour continues as we explore this fascinating city walking around the historic centre where sights include Piazza Maggiore with Neptune's fountain and St Petronio's Basilica.

We’ll transfer back to our hotel in the afternoon.

Explore Italy's Adriatic Riviera at Your Own Pace

We’ll have another free day to do as we wish, may this be relaxing in the hotel or doing a bit of shopping or some more sightseeing. Why not take a stroll on the beach or enjoy an al fresco lunch while looking out onto the Adriatic? As always, our expert guide will be happy to suggest local attractions and activities.

Trip to San Marino

Following breakfast, we’ll set off for an excursion to the Republic of San Marino, the oldest republic in the world! We’ll enjoy a guided walking tour as we discover hilly San Marino's narrow, quirky streets, and historic sights before taking a short cable car ride to the top of Mount Titano, which offers spectacular views of the countryside.

Return Home

Depart italy.

Time to say 'arrivederci' to Italy. Transfer from our hotel, with guide assistance, for our flight home.

* We aim to operate your tour itinerary according to the format shown. Occasionally, local conditions and unexpected events may result in adjustments to the planned schedule. We kindly ask for your understanding and flexibility in the event of any changes.

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Do I need a Visa?

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Will I be met at the airport?

You will be met on arrival at your destination airport and transferred to your accommodation. You will be accompanied on all included excursions by your Travel Department guide. Your expert local guide is also available to give you tips and advice on any aspect of your holiday.

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