How millennials and Gen Z are driving luxury travel brands to be more
According to a 2023 survey by travel and experience booking platform Klook, one in four millennials surveyed in Asia are willing to spend more than US$3,000 (S$4,035) on their next holiday. That's three times the median salary in Asia. Gen Z, who are just at the start of their careers, are not far behind, with one in five sharing the same ...
Lessons In Luxury Travel: Gen Z's Influence On The Economy
In order to reach the luxury travel spender, brands need to sell the experience and meet Gen Z where they live, on social media channels like Instagram and SnapChat (Facebook is already passé for ...
How Gen Z Is Changing the Travel Industry
According to travel app Hopper, Gen Z and Millennial travelers checked prices to destinations in Asia 50% more often in 2023 than they did pre-COVID. Kiwi Report and tour company Contiki also ...
Travel trends: the rise of Gen Z luxury travel
This is no different when it comes to their luxury travel.A 2020 study by Expedia Group Outlook found Gen Z travellers were the demographic most likely to consider sustainability when travelling ...
Millennials and Gen Z identified as the new luxury traveller
To drive the point home, Shannon Fogarty, Global Product Director Luxury Travel Collection, explained that by 2045, Baby Boomers will pass around $53 trillion down to their Gen X, Millennial and Gen Z children, all of whom want luxury travel and will then have the means to pay for it, if not already. Go back to the e-newsletter.
30+ Gen Z travel statistics & trends
29% of Gen Zers were inspired to travel to a destination in 2023 by TikTok. 70% of Gen Z travelers actively look for travel experiences off the beaten path that their family and friends have not heard of. 24% of Gen Z travelers were looking to spend less on their trips in 2023 than in 2022, citing economic concerns.
How Gen Z Travels
Gen Z is set to make up 40 percent of consumer spending by 2020. Peer-to-peer reviews hold the most sway over trip planning. In the 2016-2017, 325,339 students from the U.S. studied abroad ...
Exploring Gen Z and Millennial Travel Habits
Skift Research's latest report, "Exploring Gen Z and Millennial Travel," offers analysis of these groups' journey logistics, destination experiences, loyalty considerations, and more.
How millennials and Gen Z are transforming travel and how brands can
Enter 'passion travel,' an emerging trend among Gen Z and millennials revealed by a recent survey from digital travel publication Thrillist. The study, which surveyed 2,000 people, revealed ...
Exploring Gen Z and Millennial Travel Habits
The "Exploring Gen Z and Millennial Travel Habits" report stands as a comprehensive exploration into the intricate world of the dynamic millennial and Gen Z demographic, dissected across six key sections. The foundational segment on Travel Preferences and Motivations delves into the mindset of these young travelers, covering aspects such as ...
Luxury Travel: Gen Z & Millennials turn to travel agents
Gen Z & Millennial travelers turn to travel agents to plan luxury trips. Travel agents and advisors are a crucial element of the luxury travel experience, according to Flywire's latest travel survey. 92% of luxury travelers say they have used (or are likely to use) a travel agent/advisor for trips within the next 18 months.
Millennials Seek Authentic and Shareable Luxury Travel Experiences
Millennials are reshaping the luxury travel industry. Affluence is no longer tied to the physicality of what you own. New status symbol can instead be found in the riches of experience that you live. 72 percent of Millennials prefer indeed to spend their money on experiences rather than material objects. With 23 percent of Millennials more likely to travel than their older counterparts, the ...
For Gen Z travelers, sustainability is always in ...
Three-quarters of Gen Z respondents plan to take a trip in the next 12 months, with many being open to both domestic and international travel. More than half of Gen Z respondents in Indonesia, Thailand and Malaysia said they plan to take domestic vacations in the next 12 months, while just below 50 percent of respondents in Spain, China and ...
Why Luxury Travel Purveyors Should Pay Attention to Generation Z
It will be a while before Gen Z is actually paying for its own luxury travel. But, in its Gen Z report, entitled Looking Ahead: How Younger Generations are Impacting the Future of Travel, Expedia ...
Mind the Gap: How travel companies can win over Gen Z
But winning Gen Z's business means the travel industry (including airlines, hotels, and booking services) will have to tailor their offerings to meet Gen Zers where they are. Here are five strategies to consider: •. Growing, going, gone. Marketing tools such as loyalty programs have long helped the travel industry grow.
Meeting the High Expectations of the Gen Z Traveler: New Report
Overall, 21 percent of global adults intend to spend more on travel products and services in the next 12 months, while the Gen Z response rate was recorded at 26 percent with millennials following ...
Millennial and Gen Z travel trends shaping the future of hospitality
A new study from the UK-based customer-insights platform QuMind looks at the travel perks that are most attractive to millennials and Gen Zers. According to their report, the booking decisions of members of these age groups are most influenced by the promise of free cancellation (70%), meals included (62%) or a free hotel upgrade (58%).
Travel Preferences of Gen Zers, Millennials Move Beyond Cost
Encouragingly, travel has grown among all generations since late 2021, propelling a post-pandemic recovery and helping the industry hit its stride. But that doesn't mean, of course, that all generations travel equally. When it comes to booking trips, millennials and Gen Z adults outperform Gen Xers and baby boomers by a notable margin.
Gen Z Habits Disrupting The Travel Industry
It's also important to optimize everything for mobile. With each generation, travel is shaped in a new way. As Gen Z's habits and preferences grow in prevalence, so will their impact on travel ...
Gen Z, Millennials Driving Growth in the Luxury-Goods Market
The luxury-goods market is forecast to be "recession-proof" in 2023, in part because of millennial and Gen Z consumers, who accounted for the growth of the market in 2022, the report found. The ...
Gen Zers and millennials get travel right. Here's their ...
According to American Express Travel's 2023 Global Travel Trends Report, 79% of Gen Z and Millennial respondents agree that they see leisure travel as an important budget priority and 84% would ...
Understanding luxury in China: Gen Z new trends
High-level summary: Born between 1996 and 2010, China's Gen Z generation grew up while the country consolidated its economic power and leading position in the global luxury market. This generation is staunchly proud of its country and largely confident about its future. Gen Z represents 16 per cent of the total Chinese population and a small slice of China's luxury spending, but this ...
Why people are taking photos of their airport trays now
Influencers are doing photo shoots with their airport security trays in a new online trend that has people angry about holdups in the line. Here's what it's all about.
Ask Skift: What Are Gen Z's Travel Habits?
Here are some key habits observed in Gen Z travelers: High Spending on Travel: Gen Z travelers are spending significantly on travel, especially hotels, with brands like Generator and Freehand ...
New iPhone feature 'absolutely' caters to Gen Z: expert
Picture this: An easier way for Gen Z Apple users to take selfies. The new iPhone 16, unveiled this week, now features a camera control button for easier photography.
6 Sustainable Tourism Strategies to Capture Millennial and Gen Z Attention
Provide opportunities for secluded travel experiences during less crowded times. 79% of Asian-Pacific Millennials and Gen Zs prefer to travel during off-peak season to beat the crowds. In China, this figure skyrockets to 90%. While 70% of American Millennial and Gen Z travelers seek out experiences that their family and friends have likely not ...
5 ways rich Chinese Gen Zers are redefining luxury
Chinese Gen Z shoppers are prioritizing craftsmanship and brand stories over luxury labels. Experts say this generation values sustainability, slow living, and mindful consumption. Gen Z's ...
COMMENTS
According to a 2023 survey by travel and experience booking platform Klook, one in four millennials surveyed in Asia are willing to spend more than US$3,000 (S$4,035) on their next holiday. That's three times the median salary in Asia. Gen Z, who are just at the start of their careers, are not far behind, with one in five sharing the same ...
In order to reach the luxury travel spender, brands need to sell the experience and meet Gen Z where they live, on social media channels like Instagram and SnapChat (Facebook is already passé for ...
According to travel app Hopper, Gen Z and Millennial travelers checked prices to destinations in Asia 50% more often in 2023 than they did pre-COVID. Kiwi Report and tour company Contiki also ...
This is no different when it comes to their luxury travel.A 2020 study by Expedia Group Outlook found Gen Z travellers were the demographic most likely to consider sustainability when travelling ...
To drive the point home, Shannon Fogarty, Global Product Director Luxury Travel Collection, explained that by 2045, Baby Boomers will pass around $53 trillion down to their Gen X, Millennial and Gen Z children, all of whom want luxury travel and will then have the means to pay for it, if not already. Go back to the e-newsletter.
29% of Gen Zers were inspired to travel to a destination in 2023 by TikTok. 70% of Gen Z travelers actively look for travel experiences off the beaten path that their family and friends have not heard of. 24% of Gen Z travelers were looking to spend less on their trips in 2023 than in 2022, citing economic concerns.
Gen Z is set to make up 40 percent of consumer spending by 2020. Peer-to-peer reviews hold the most sway over trip planning. In the 2016-2017, 325,339 students from the U.S. studied abroad ...
Skift Research's latest report, "Exploring Gen Z and Millennial Travel," offers analysis of these groups' journey logistics, destination experiences, loyalty considerations, and more.
Enter 'passion travel,' an emerging trend among Gen Z and millennials revealed by a recent survey from digital travel publication Thrillist. The study, which surveyed 2,000 people, revealed ...
The "Exploring Gen Z and Millennial Travel Habits" report stands as a comprehensive exploration into the intricate world of the dynamic millennial and Gen Z demographic, dissected across six key sections. The foundational segment on Travel Preferences and Motivations delves into the mindset of these young travelers, covering aspects such as ...
Gen Z & Millennial travelers turn to travel agents to plan luxury trips. Travel agents and advisors are a crucial element of the luxury travel experience, according to Flywire's latest travel survey. 92% of luxury travelers say they have used (or are likely to use) a travel agent/advisor for trips within the next 18 months.
Millennials are reshaping the luxury travel industry. Affluence is no longer tied to the physicality of what you own. New status symbol can instead be found in the riches of experience that you live. 72 percent of Millennials prefer indeed to spend their money on experiences rather than material objects. With 23 percent of Millennials more likely to travel than their older counterparts, the ...
Three-quarters of Gen Z respondents plan to take a trip in the next 12 months, with many being open to both domestic and international travel. More than half of Gen Z respondents in Indonesia, Thailand and Malaysia said they plan to take domestic vacations in the next 12 months, while just below 50 percent of respondents in Spain, China and ...
It will be a while before Gen Z is actually paying for its own luxury travel. But, in its Gen Z report, entitled Looking Ahead: How Younger Generations are Impacting the Future of Travel, Expedia ...
But winning Gen Z's business means the travel industry (including airlines, hotels, and booking services) will have to tailor their offerings to meet Gen Zers where they are. Here are five strategies to consider: •. Growing, going, gone. Marketing tools such as loyalty programs have long helped the travel industry grow.
Overall, 21 percent of global adults intend to spend more on travel products and services in the next 12 months, while the Gen Z response rate was recorded at 26 percent with millennials following ...
A new study from the UK-based customer-insights platform QuMind looks at the travel perks that are most attractive to millennials and Gen Zers. According to their report, the booking decisions of members of these age groups are most influenced by the promise of free cancellation (70%), meals included (62%) or a free hotel upgrade (58%).
Encouragingly, travel has grown among all generations since late 2021, propelling a post-pandemic recovery and helping the industry hit its stride. But that doesn't mean, of course, that all generations travel equally. When it comes to booking trips, millennials and Gen Z adults outperform Gen Xers and baby boomers by a notable margin.
It's also important to optimize everything for mobile. With each generation, travel is shaped in a new way. As Gen Z's habits and preferences grow in prevalence, so will their impact on travel ...
The luxury-goods market is forecast to be "recession-proof" in 2023, in part because of millennial and Gen Z consumers, who accounted for the growth of the market in 2022, the report found. The ...
According to American Express Travel's 2023 Global Travel Trends Report, 79% of Gen Z and Millennial respondents agree that they see leisure travel as an important budget priority and 84% would ...
High-level summary: Born between 1996 and 2010, China's Gen Z generation grew up while the country consolidated its economic power and leading position in the global luxury market. This generation is staunchly proud of its country and largely confident about its future. Gen Z represents 16 per cent of the total Chinese population and a small slice of China's luxury spending, but this ...
Influencers are doing photo shoots with their airport security trays in a new online trend that has people angry about holdups in the line. Here's what it's all about.
Here are some key habits observed in Gen Z travelers: High Spending on Travel: Gen Z travelers are spending significantly on travel, especially hotels, with brands like Generator and Freehand ...
Picture this: An easier way for Gen Z Apple users to take selfies. The new iPhone 16, unveiled this week, now features a camera control button for easier photography.
Provide opportunities for secluded travel experiences during less crowded times. 79% of Asian-Pacific Millennials and Gen Zs prefer to travel during off-peak season to beat the crowds. In China, this figure skyrockets to 90%. While 70% of American Millennial and Gen Z travelers seek out experiences that their family and friends have likely not ...
Chinese Gen Z shoppers are prioritizing craftsmanship and brand stories over luxury labels. Experts say this generation values sustainability, slow living, and mindful consumption. Gen Z's ...